As the world of fashion increases its quick demand for trends and production, it is paramount that sustainable practices are promoted and implemented within the industry. Phoebe English focuses on the rejection of fast fashion by embracing and advocating environmentally conscious design methods and technologies; she extended her passion for sustainable fashion by asking me to visually respond to the question:

 

 

 

 

 

​

​

​

​

​

​

Upcycling is something I am passionate about in my personal life: I created a campaign that inspires the viewers to transform their fashion in unexpected ways through surrealist inspired images, considered product style and idiom typography.